Case studies

We love our clients! Here are some of the incredible businesses we’ve worked with.

PAI

Championing policies that put women in charge of their own reproductive health.

PAI

Introduction

Champions of Global Reproductive Rights—who also go by the acronym PAI—advocates policies that put women in charge of their reproductive health. They work with policymakers in Washington and a network of partners in developing countries to remove roadblocks between women and the services and supplies they need. For over 50 years, PAI has helped women succeed by upholding their basic rights.

Services Delivered

  • Brand expansion with cohesive branding and sub-branding
  • Collateral and marketing materials refresh and refinement
  • Publication layout and print management
  • Custom WordPress website and micro-site development
PAI
PAI

The Ask

PAI was referred to Weight Creative as specialists to help with publication layout, refine and design documents and marketing materials as required. After some time of producing quality print deliverables for PAI, tasks were increased to include development of digital assets and micro-sites for ongoing outreach campaigns.

The Results

Weight Creative has successfully worked with PAI to create engaging digital and print communications that accurately portray the current social landscape of their target communities. Some of the deliverables include a custom digital photobook analyzing the primary healthcare systems of Ghana with a matching sharables running across Facebook, Twitter and Instagram, a printed photobook for PAI shareholders, and a set of user-friendly interactive graphs detailing the political influence on women’s rights in America.

PAI
PAI
BOOK

“PAI has partnered with Weight Creative on a variety of digital projects, relying heavily on their design and technical expertise. We feel confident that we’re getting the best service in building our digital footprint. ”

– Alston Roberts III, PAI Senior Digital Associate

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